We all have one ... that friend who can rock any style effortlessly and somehow make oversized sweatshirts and ripped jeans look cool and modern. We love her, kind of want to be her, but really just want in on how she does it! Well, let me give you your first hint … frayed denim! We are seeing more and more articles, pictures, and people on the streets wearing frayed denim and looking perfectly put together. And you know what? We’re absolutely loving it!
There was a recent article published on Glamour.com that talked about frayed denim being one of the biggest fashion trends this fall. It comes as no surprise to us that these raw cuts will be big, especially given the popularity of distressed denim for the past couple of years. If you want to up your street style game, this look should be your first stop.
As always, we’re sharing a few styles from our denim boutique to make it even easier for you to find your perfect pair—see if these frayed jeans are in your Fitcode. You can also check out some of the looks we curated on Pinterest. Tres chic!
It’s officially summer! You know what that means? Time for bright colors and bold outfits. So for this week’s “5 Styles We’re Loving,” we’re sharing our favorite colored denim.
Fashion trends come and fashion trends go. This past spring, we saw flares come back in a big way. Everywhere we looked—from celebs to our favorite fashion bloggers—everyone was sporting this throwback vintage look. While they seem fresh and new again, flare jeans have actually been around for decades.
Back in the ‘70s, flares (aka “bell-bottoms”) were all the rage. Who can forget how beautifully Farrah Fawcett used to rock them? Then we saw a resurgence of the jeans in the '90s (flare jeans and floral tops were totally our jam).
The biggest struggle with flares is finding a pair without having to tailor them for the perfect length (Protip: your flares should just barely graze the floor). But brands are taking notice and making it easy for women to shop. Take 7 For All Mankind. They recently announced plans to release a line targeting women of “average” height. Whether or not you have to make the extra investment to get them tailored, we think they’re worth it. After all, it doesn’t look like they’ll be going away anytime soon.
It may be hard to break away from those skinnies, but we know there’s room in your wardrobe for both. So, give this retro look a try if you haven’t already.
Who doesn’t love a good deal?! We sure do. In fact, one of our favorite things to do is peruse our denim boutique and find great deals from our favorite denim brands. So for this week’s installment of “5 Styles We’re Loving,” we thought we’d share a few of those deals with you. Check them out below!
These are just a handful of styles currently on sale. Be sure to browse our denim boutique to find even more!
It’s been an exciting few weeks for us here at Fitcode! Not only did we add two new brands to our denim boutique, but we’ve also been featured on a few blogs. See the links below to read Fitcode reviews, learn more about us, and get a few outfit ideas.
Seattle Refined: As a local Seattle-based company, you can only imagine how excited we were to be featured in Seattle Refined! Kate was nice enough to give Fitcode a try and share her thoughts (spoiler: she LOVED the jeans she found using Fitcode).
The Jeans Blog: The Jeans Blog is one of our daily go-to blogs for all things denim, so we were happy to do a Q&A with them. Have a read and find out more about us and how we came to be.
The Demure Muse: We absolutely love Katrina from The Demure Muse blog. From her minimalist outfits to her DIY tutorials, we can’t get enough of her posts. Check out her review of Fitcode and see how she perfectly styled her new 7 for All Mankind jeans (currently on sale!).
Eastside Fashion Blog: Local Bellevue blogger Rebecca of Eastside Fashion Blog gave Fitcode a try. The result? A new pair of flattering Citizens of Humanity jeans. Read more about her experience.
We can’t wait for more people to review Fitcode and as we do, we’ll be sure to keep you up-to-date!
Don’t forget to share your feedback with us on Twitter and Instagram using the #myfitcode hashtag.
Happy Tuesday, denim friends.
It’s been a beautiful few days out here in Seattle and we’re celebrating by adding two new denim brands to our collection! The Fitcode team has been hard at work hand-measuring and analyzing stacks of new jeans to release into our denim boutique, including new brands Kut from the Kloth and Hudson Jeans. We’re especially excited about the addition of Kut from the Kloth, as it’s our first denim brand under $100 ... you asked, we listened!
Brand Highlight—Kut from the Kloth
Kut from the Kloth jeans are curve friendly, have just the right amount of stretch, and come in an array of beautiful washes. Nearly 50% of all Kut jeans we measured had the unique addition of a third belt loop on the back (so, if belts are your thing, these jeans are for you).
The Diana Relaxed Skinny (as seen on me above, Fitcode 700 in a size 4) is a Fitcode staff favorite. It isn’t as baggy as a boyfriend jean but also not as tight as a skinny. The Diana is the perfect go-to for the gal who likes a more relaxed, easy feel to her jeans. These babies are super comfortable!
Katie, our karaoke singing, code slinging, designer extraordinaire, was gracious enough to participate in a lunch time photo shoot and boy am I glad she did! These Kut from the Kloth Diana Relaxed Skinny jeans (Fitcode 715, size 14) fit her perfectly. So much so, I think I saw her trying to sneak out of the office with them! Looking good, girl.
Ladies, meet Cari. Cari is our Fitcode Jean-ius (like that?) and the cutest thing you’ve seen in these Kut from the Kloth Catherine Slim Boyfriend jeans (Fitcode 715, size 4). Cari hand-measures all of our jeans, writes our quirky fit notes, and eats most of the office’s supply of jelly beans. Naturally, Cari styled these slim boyfriends perfectly, with a rolled leg and slouchy fit. We can all only hope to be half as stylish as this one. And yes, namast’ay in bed today too.
So there you have it, denim lovers. Look for the new Hudson’s and Kut from the Kloth jeans (also updates to Citizens of Humanity, 7 for all Mankind, and Joe’s) in the denim boutique now!
Whether or not you’ve embraced them, boyfriend jeans are here to stay. We’d even argue that they should be a wardrobe staple. They’re one of those versatile pieces that you can dress up or down.
If you’re a latecomer to this trend and you’re looking for a good pair (or maybe you just want a new pair), we’ve got you covered. Check out 5 of our favorite styles.
Now that you’ve seen our 5 favorite styles, are you ready to embrace the boyfriend jeans trend? Be sure to report back after you try a pair!
If you need help styling your new boyfriend jeans, check out the Pinterest board we created with looks we love.
Update - July 2016
This post has been wildly popular, so we just published our second installment of the top 5 Instagram accounts for denim lovers—check it out. Now, back to your regularly scheduled programming.
If you’re anything like us at Fitcode, you look for denim inspiration wherever you can find it. Whether it’s for style tips or to admire vintage finds, you love getting your daily dose of denim. The best place to find it? Look no further than Instagram. It’s one of the easiest ways we stay on top of the latest trends.
Here’s a list of 5 Instagrammers to follow for all of our fellow denimheads.
Jean Stories: If you’re a denim lover then you’ve likely heard of JeanStories.com—a site dedicated to all things denim. Their Instagram account is just as swoon-worthy as their site. You’ll find pics of everything from outfit inspiration to emerging brands.
DenimBlog: See what denim trends the celebs are sporting by following the DenimBlog Instagram account. Plus, you’ll see their reviews on the latest styles and brands.
J Brand Jeans: We’re obsessed with J Brand jeans at Fitcode (shop here). So, it’s no surprise that we’re equally obsessed with their Instagram account. You’ll find perfectly curated images of people wearing their jeans that will make you want to break out that credit card and shop.
The Jeans Blog: We love The Jeans Blog for many reasons including their denim advice and tips. On their Instagram account you’ll also find pics from the latest lookbooks and reviews of new styles.
Denim Refinery: There’s nothing like a good pair of vintage jeans. And there’s no better place to find them than Denim Refinery. Follow their account and admire their work on reviving old denim.
Hello denim lover!
Welcome to the Fitcode blog, Off the Cuff! I’m Rian, a founder here at Fitcode and the lucky lady who gets to introduce you to our company. If this is your first time here, you may be wondering who we are and why we do what we do, so here’s the 411. As a model and lover of all things fashion, I shop… a lot. While I’d love to spend my days strolling through stores while drinking iced coffee, realistically I’m traveling to and from jobs, walking my giant dog, or checking in over at team Fitcode. So, I end up doing most of my shopping online. Oh holy frustration! What should be an easy, pain-free process oftentimes becomes a whirlwind of wrong sizes, crumpled receipts, and return postage. I knew there had to be a better way and now there is … Fitcode! These are the 3 main reasons I created Fitcode and why I can’t wait to share it with you all.
Check out Fitcode for yourself, take our fit quiz, and go find some jeans that fit your beautiful figure. We’d love to know what you think after you try your first pair of Fitcode jeans, so share pics with us by using the #myfitcode hashtag.